What a Week! Media and Consumers React to Discover a New Love

—Heather Moore

The last few days have been tremendously exciting as Discover a New Love got off the ground, and Sourcebooks took the spotlight in what was big news throughout the publishing industry, the tech world, and romance reader community. 

The response has been more than we imagined!

In Monday’s Wall Street Journal, Jeffrey Trachtenberg noted several ways in which he views the announcement of Discover a New Love as being a new direction within the publishing industry, including:

“In a move that further thins the line between book publishing and book retailing, Sourcebooks Inc., a leading independent publisher, is launching an online bookstore this week focused on its romance titles…

In a decision sure to grab attention, Ms. Raccah said that titles from Sourcebooks will be sold without digital rights management, a striking departure from the protections used in traditional digital book publishing. Sourcebooks digital titles can be lent and moved from one device to another, including Amazon's Kindle and Barnes & Noble's Nook.”

News of the new initiative reached Bloomberg Television and they invited Sourcebooks CEO & Publisher, Dominique Raccah, to speak about the new project and the transforming publishing industry on Bloomberg West.

We also saw great coverage in the following outlets:

The Chicago Tribune
PublishersLunch
paidContent
eBookNewser
The Digital Reader
Marketplace Tech Report
Dear Author
Smart Bitches Trashy Books
USA Today Happy Ever After blog
Indie BookSpot

​And the comments on social media ranging from readers to industry folk were very encouraging (just a few examples):

“This is brilliant on a couple of levels…”
“the categorization… is pretty freaking awesome”
“… found some great deals. Thanks!”
“Exciting!”
“What a great idea...”

​A BIG congrats to the Discover a New Love Team, we're off to a great start!