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Sourcebooks NEXT.

Sourcebooks Next Blog

We’re at a historic point in the transformation the book.

Ebooks, reading devices, retailers and e-tailers, software and apps, and all the cool things we haven’t even imagined yet are changing the face of reading, entertainment and learning. Sourcebooks Next is our blog looking not from the perspective of pundit or prognosticator, but from the perspective of a publisher deeply engaged in the workings of the transformation. Please feel free to join us.

Monday, December 05, 2011

Sourcebooks Adds Financial Aid Resources to Rapidly Expanding Education Portfolio

Financial Fit Revolutionizes the College Search Process by Addressing Affordability First

(Naperville, IL)—Dec. 5, 2011 - Student debt has surpassed credit card debt for the first time in U.S. history, and the amount of outstanding student loans is expected to exceed $1 trillion in 2011. College seniors graduated with an average of $25,250 in student loans in 2010, up 5 percent from the previous year, according to The Project on Student Debt.

Every year, thousands of college-bound students and parents face the complexity and anxiety associated with filing for and receiving their college financial aid packages, as well as making decisions that will affect them financially for years to come. In fact, financial aid was cited as the most challenging aspect of the college process, according to a recent survey of guidance counselors.

In a process fraught with myths and misinformation, families often find out at the last minute that the colleges of their choice come with unexpectedly high financial burdens.

Monday, November 07, 2011

Barnes & Noble Chairman Len Riggio gave the keynote address Friday morning at PubWest 2011. I had the pleasure of introducing him and then found I spent much of the day thinking about what he said. So I just wanted to share some of what he said (and I apologize in advance to Mr. Riggio for any errors or misrepresentations here which are strictly my own):

On books, pricing and reading

  • “The affordability of books turned me into a voracious reader.”
  • “Does anyone still believe that book sales are inelastic?”

On possibilities and publishing

  • “The problem as I see it now is that too many see this as a zero sum game, a Darwinian embrace for market share.”
  • “It’s not just [about] the store or device— it’s about the possibilities of content.”
  • “I think the digital marketplace is exponentially bigger than others think.”
  • “Market size is readily expandable with imagination and vision.”
  • We are now at the tip of the iceberg of possibility.”

On culture and books

  • “These publishers taught me that books were the building blocks of a civilized society and it was our job was to make them widely available.”
  • “Is it possible to be literate without reading books?”

On entrepreneurs and publishing

  • “[This transformation] can’t be done by sitting in an armchair. You have to roll up sleeves and do it.”
  • “[You can see this] bubbling of entrepreneurialism. This is going to bring publishing back.” He later added: “You can see small publishers coming back. This is a return to what publishing used to be.”

On the value of bookstores and publishers

  • “How do you navigate a catalog of 20 million books?” And then later: “[This is one of the reasons] you will need publishers and booksellers.”
  • “The potential is limitless. The public cannot navigate [this much content] without you. Unedited unpublished content doesn’t work, and the proposition gets stronger as content explodes.”
  • “Can publishers exist without bookstores? What if you cut off the spigot that nourishes the whole marketplace?”
Wednesday, October 26, 2011

One of Sourcebooks’s most important discoveries in the digital transformation has been the dramatic new level to which precise metadata has elevated our business results—both in discovery and in closing sales. In his presentation from the Frankfurt Book Fair, Editorial Manager Peter Lynch discusses the impact of metadata on editorial and sales. From a publishing perspective, he describes the importance of creating a metadata culture and provides a practical approach to capturing metadata in every department.

10 26 2011MetadataPresentation1

Thursday, October 20, 2011

Sourcebooks Director of Sales & Marketing, Chris Bauerle, was at the Publishers launch Conference in Frankfurt last week, where he gave a presentation about book publishing workflow. The article below appeared in the Publishers Launch Conference program and highlights the innovations Sourcebooks has made in the digital workflow transformation over the past few years.  


Changes You Can Make Today to Prepare for an Age of Exploding Opportunity

By Chris Bauerle, Sourcebooks

The digital transformation offers opportunities for authors and books that we couldn’t have imagined five years ago: from instant digital access to an author’s work to interactive children’s books, from web-based platforms for content to highly engaging mobile apps. This new digital revolution in publishing has taken an industry that remained relatively unchanged for decades and provided it with a virtually limitless platform from which to create new products and ideas.

Seeing these opportunities on the horizon, Sourcebooks’s founder and CEO Dominique Raccah began to retool our organization several years ago to capitalize on the game-changing shift, and a digital workflow was at the heart of the changes made. I’m not sure that we could have articulated “digital workflow” when we set out, but our content delivery team was tasked with automating our workflow and preparing content to be repurposed in a host of new ways.

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